Horizon
Revealing Unnoticed Spending
Our client's financial app helps customers track their subscriptions. Through research, we discovered that younger users frequently subscribe to multiple streaming services and apps across different payment methods, leading to overlooked recurring charges. We redesigned their subscription tracking experience to help users understand their total commitments and make more informed spending decisions.
Note: This project has been rebranded to protect client confidentiality.
Service
Product Design
What we did
- Userflows & prototypes
- Interaction & visual design
- Development hand-off
Process
User Flows & Wireframes to Explore Opportunities
Research
Users Underestimate Their Subscription Costs
Designs
Surfacing subscriptions and actions
Designs
List and visualize frequency and payment patterns
Research
Subscription Cancellation Flow
The Impact — Building the Foundation for Smarter Finance
$49
monthly potential savings
64%
spending Fri–Sun
23%
increase after pay day
$246
monthly subscriptions